The Story Behind AliMa: Italian Heritage Meets Modern Romance

At the heart of AliMa lies a story of contrast and connection—between tradition and modernity, restraint and rebellion, art and everyday wear. Born in the sun-drenched South of Italy and shaped in the pulse of New York City, AliMa is more than a jewelry brand. It is a statement of presence.

Founded by Alice Mariano, AliMa was born from a desire to reclaim design as a form of personal power. After years in the tech industry, Alice returned to her roots—her family's deep ties to Italian artistry and her own creative instincts, long buried under the noise of productivity and performance.

AliMa is defined by its clean silhouettes and bold, sculptural shapes.

But behind every piece is a lineage. Alice comes from one of the rare families still practicing the ancient art of Luminarie Italiane — monumental, light-filled architectural installations used to illuminate festivals across Southern Italy. This sense of theatricality, geometry, and sacred design permeates every curve and angle of AliMa's pieces.

Each piece is handcrafted in small batches using certified materials, including 925 sterling silver with 18k gold plating. Production is deliberately limited, reflecting a philosophy of conscious luxury. Every item is tested, finished, and inspected in Italy—a place where craftsmanship is still sacred.

AliMa isn't about seasonal trends. It's about timeless presence. Our collections are designed for those who want their jewelry to say something—not just about status or beauty, but about soul, memory, defiance, and elegance.

Welcome to AliMa. Where woman-led design meets architectural restraint, and the quiet fire of the South meets the pulse of now.